Insights from Wizzy

E-commerce insights, AI search strategies, and product discovery trends to help you stay ahead of the competition.

Featured Article

How to Identify & Fix Zero-Result Searches

Every time a shopper sees a “No results found” message, it’s a lost sale waiting to happen. Studies show that zero-result searches can contribute to a 10–15% drop in on-site conversions, especially when visitors fail to find what they’re looking for within the first search attempt. Yet, most ecommerce brands treat these instances as minor...

November 7, 2025

Alok Patel

All Articles

AI Search

A Guide To Zero-Result Searches In Ecommerce Store

The Hidden Cost of “No Results Found” Picture this: a shopper visits your store, types “black midi dress” into the search bar—and gets hit with a stark message: “No results found.” Within seconds, they leave. You just lost a potential customer who was ready to buy. This seemingly small experience—known as a zero-result search—is one...

November 4, 2025

Alok Patel

AI Search

Internal Search Engine Guide: Features, Selection & Trends

When shoppers land on your website, they don’t have time to browse endlessly—they want to find what they’re looking for instantly. This is where an internal search engine becomes a critical tool. An effective internal site search engine not only helps visitors locate products or content quickly but also drives conversions, boosts engagement, and reduces...

October 13, 2025

Atul Jakhar

AI Search

AI Agents vs Chatbots for E-Commerce: Key Differences & Best Practices

Chatbots have been around for more than a decade, helping online stores answer basic customer queries and reduce support workloads. But in recent years, a new technology—AI agents—has emerged, promising smarter, more human-like interactions. While both are designed to assist shoppers, the way they operate and the value they deliver are fundamentally different. For e-commerce...

October 3, 2025

Alok Patel

AI shopper bahvior for product discovery

AI Search

How AI Uses Shopper Behavior to Improve Product Discovery in Online Stores

In today’s e-commerce landscape, shoppers expect more than just a catalog—they want an experience that feels intuitive, personalized, and effortless. When a visitor lands on your site, every click, scroll, and search conveys valuable insight into their preferences, intent, and needs. These signals, when properly tracked and analyzed, empower AI to deliver product recommendations that...

September 29, 2025

Atul Jakhar

AI Search

ECommerce Voice Search in 2025: How to Rank & Sell More with AI

“Hey Siri, find me a pair of black running shoes under $100.” That single sentence captures the shift redefining how people shop online. In 2025, nearly half of online shoppers now use voice assistants like Alexa, Google Assistant, or Siri to discover products, compare prices, and even complete purchases. Unlike traditional search, voice search is...

September 26, 2025

Atul Jakhar

AI Search

Top 12 Ecommerce Search UX Mistakes That Hurt Sales

In e-commerce, your search bar is more than a utility—it’s the gateway between browsing and buying. Yet, many online stores unknowingly sabotage their own sales with poor search experiences. Studies show that site search users are 2–3x more likely to convert, but only if the results are relevant and easy to navigate. Unfortunately, common UX...

September 25, 2025

Alok Patel

AI Search

AI Shopping Agents: The AI Secret to ECommerce Sales Growth

E-commerce shoppers today are overwhelmed with choices. A typical online store can have thousands of products, yet studies show that 50–70% of site visitors leave without purchasing, often because they can’t quickly find the right product. This is where AI shopping agents step in — sophisticated tools that do more than recommend products; they understand...

September 17, 2025

Alok Patel

AI Search

7 Best Ecommerce Search Tools + How to Choose the Right One

Imagine walking into a physical store, asking for a “black leather laptop bag,” and being led to the right aisle in seconds. Now imagine being pointed vaguely toward “bags” and left to sift through hundreds of products yourself. That’s the difference between an optimized e-commerce search experience and a poor one. In the digital world,...

September 2, 2025

Alok Patel

AI Search

What is Semantic Search & Why It Matters for E-Commerce Stores

When a shopper types “red running shoes under $100” into a search bar, most ecommerce sites will struggle. Some may only match the word “red,” while others show a broad list of shoes with little regard for color, price, or even whether they’re meant for running. The result? Frustration, higher bounce rates, and lost sales....

August 28, 2025

Alok Patel

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