Insights from Wizzy

E-commerce insights, AI search strategies, and product discovery trends to help you stay ahead of the competition.

Featured Article

Importance of Product Attributes in Magento 2

Every product has its own characteristics, such as price, color, weight and image that distinguish it from other products. However, no two products are same, and these options may not be adequate for many e-commerce retailers. For instance, a clothing store may have fields like size, color and material, an automotive store may have fields...

July 27, 2020

Alok Patel

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AI Search

Understanding the Importance of Search Relevance in E-commerce

We all know Google and its popularity. The technology that supports Google is the powerful search capabilities. This clearly signifies that how crucial the searches are when it comes to increasing customer engagement and retention. E-commerce search engines have also adopted Google ideology and have evolved over the time. Along with the product recommendation and...

July 23, 2020

Alok Patel

Pros and Cons of Pagination and Infinite Scroll in E-commerce

AI Search

Pagination vs. Infinite Scrolling: Which UX Pattern Works Best for Your E-commerce Store?

Creating an e-commerce store involves taking thousands of decisions. From UI and back-end development to CMS and web hosting, you want every element of your website to be user-friendly, which ultimately helps in acquiring more customers. The website’s navigation structure also plays an important role from the usability perspective. It is crucial for driving user...

July 11, 2020

Alok Patel

AI Search

7 Things You Should Avoid in Your E-Commerce Site Search

In the present e-commerce market, on-site search is one of the most important, yet most overlooked features for any online store. The e-commerce site search enables your users to enter search query and retrieve results about your products and services. The better your site search, the easier for the customers to find information they are...

June 28, 2020

Alok Patel

AI Search

Why Synonyms Are Important in E-commerce Site Search?

Having an efficient synonym feature in your e-commerce site search is undoubtedly the most important factor if you don’t want to lose your prospects and deliver a faster shopping experience. If you run a physical retail store, you are already familiar with a natural advantage of understanding customer needs and showing the right products. For...

June 13, 2020

Alok Patel

Boost Your E-Commerce Sales with Personalization

AI Search

7 Proven E-Commerce Personalization Strategies to Boost Sales and Customer Loyalty

If you are not delivering personalized user experiences, you are certainly losing sales. In fact, according to a research, online businesses lost nearly $750 billion because of bad personalization. E-commerce personalization can go a long way in establishing solid relationships with your prospects. How? Customized shopping experiences make your customers happy, and a happy customer...

June 9, 2020

Alok Patel

7 Benefits of Having a PWA for Your E-Commerce Store

AI Search

7 Key Benefits of Progressive Web Apps (PWAs) for E-Commerce Success

Since most people today use mobile phones to purchase their desired products, brands should come up with effective strategies to deliver the best mobile experience to its users. Native apps may be the ideal solution for some, but the new concept of Progressive Web Apps (PWA) has emerged as a revolutionary solution that has turned...

June 6, 2020

Alok Patel

Top 6 Magento Extensions to Boost E-Commerce Sales

AI Search

The Best 6 Magento Extensions Every E-Commerce Site Should Have

It is hard to discuss e-commerce without including Magento. Being one of the top e-commerce development platforms, Magento offers tons of features and functionalities right out of the box. However, these features are created with an aim to competently run an online store. But, no two businesses are same and every business owner has different...

May 30, 2020

Alok Patel

Choose the Best AI-Powered Site Search for E-Commerce

AI Search

How to Choose the Best E-Commerce Self-Learning Site Search?

On-site search function was found to be the most used tool for finding products as it was perceived as a much faster choice than category navigation. While the majority of users look up for their products through site search, it doesn’t make sense not to have a robust site search that delivers optimum results. Choosing...

May 22, 2020

Alok Patel

Boost Customer Acquisition with Effective Merchandising

AI Search

How Merchandising can Help You Acquire New Customers?

As the e-commerce industry is advancing by leaps and bounds, with hundreds and thousands of online stores competing against each other, it is essential to adopt the concept of merchandising to attract more customers towards your brand. Merchandising simply means promoting your products and services in a way that influences people to purchase from you....

May 15, 2020

Alok Patel

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