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E-commerce insights, AI search strategies, and product discovery trends to help you stay ahead of the competition.

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Top 5 Instagram Marketing Strategies to Boost Engagement and Drive Sales

With over 362 million users in India, Instagram has now become one of the most popular social media platforms. But just like any other social media app, many users consider it a place to post vacation pictures or find new friends! Beyond these, Instagram also offers a huge opportunity for businesses to capture their audience!...

May 31, 2024
AP
Alok Patel

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Top 5 Ways to Reduce Visitor Dropout
AI Search

Top 5 Ways to Reduce Visitor Dropout & Boost Engagement

(Source)  A bounce rate is one of those measures that most marketers and website owners keep a consistent eye on. High bounce rates (the rate at which visitors immediately close your website without looking at another page) are an indicator that something is off with your engagement levels, content relevancy, or user experience. A research...

May 29, 2024
AP
Alok Patel
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Shopify B2B - Key Features & Benefits
AI Search

Unlocking the Power of Shopify B2B: Key Features and Benefits for Your Business

Are you an entrepreneur? You definitely would have heard the name of Shopify due to its widespread popularity across the globe. But what you might be missing is its B2B functionalities. Yes, Shopify also caters to the B2B (business-to-business) segment and offers robust features to Shopify Plus merchants. Countless merchants have grown their businesses significantly...

May 21, 2024
AP
Alok Patel
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The Importance of Monitoring Your Web Store Analytics
AI Search

The Importance of Monitoring your Web Store Analytics

Understanding consumer behaviour and market trends is essential for success in the fast-paced world of e-commerce. Web store analytics are useful in this situation. The term ‘web store analytics’ implies the process of gathering, evaluating, and analysing data about the performance of online stores.  Web store analytics give firms a wide range of information, from...

April 25, 2024
AP
Alok Patel
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Benefits of Advanced Search Filters For E-commerce Websites
AI Search

The Importance of Recommendations in E-Commerce: Boost Engagement & Sales

In today’s digital world, where we have access to abundance of information, recommendations are always required for relevant and efficient decision making.  Whether it’s searching out a product or service over an e-commerce platform or seeking information on social media platforms, recommendations help to derive the intended information with ease and comfort.  With the utilization...

April 11, 2024
AP
Alok Patel
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Top 5 Ecommerce Trends of 2024
AI Search

Top 5 Ecommerce Trends to Watch in 2024: Insights for Online Retail Success

Trying to stay current with e-commerce trends is beyond just being relevant in the quick-paced digital world of today, it is about grasping the possibilities of business. Businesses may better predict customer preferences, take advantage of innovations, and set themselves apart from rivals by keeping up with the latest advancements.  To put it more simply,...

April 8, 2024
AP
Alok Patel
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E-Commerce Store Audit Checklist for Performance Growth
AI Search

E-Commerce Store Audit Checklist: Key Areas to Optimize for Performance and Growth

It’s critical to be one step above your rivals to be sure your internet store performs well. And for that one important tactic that is frequently disregarded but shouldn’t be is routinely auditing your eCommerce store. But what exactly is an E-Commerce audit, and why is it so important? A thorough analysis of your online...

February 8, 2024
AP
Alok Patel
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E-Commerce Image Search to Boost Sales & Engagement
AI Search

E-Commerce Image Search: Boost Sales with AI Visual Discovery

In today’s fast-paced online shopping world, customers often know what they want—but not how to describe it in words. A shopper scrolling through Instagram might spot a handbag or pair of shoes they love, but typing the right keywords into a search bar can be frustrating, slow, or inaccurate. This is where e-commerce image search...

January 30, 2024
AP
Alok Patel
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Why Auto-Suggestions in Ecommerce Stores
AI Search

4 Key Reasons Why Auto Suggestions are Essential for E-Commerce Success

In an e-commerce environment where convenience is king, the significance of user-friendly interfaces cannot be overstated. Auto suggestions is a particular tool that has changed how things work for online retailers. This subtle yet effective strategy is the key to improving your consumers’ overall purchasing experience and, as a result, increasing the success of your...

January 19, 2024
AP
Alok Patel
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Contextual Search vs Traditional Search
AI Search

Avoid Zero Results in Your Christmas Sale: Tips to Maximize Holiday Sales

Businesses get ready for the Christmas rush, giving enticing discounts and special offers to draw clients and the holiday season brings with it an amazing spike in sales. But with all of this hustle and bustle, there’s one possible hazard that might seriously damage consumer satisfaction which is encountering zero search results.  Simply imagine the...

December 29, 2023
AP
Alok Patel
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