E-commerce personalization is the term commonly used by the online store owners that relates to offering a personalized shopping experience and interactions to their customers. This can be done by showing dynamic media, content and products based on certain user data, such as purchase history, site search, abandoned items in the cart and their geographic…
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The users who use site search shows a clear intent of buying the product by entering its name directly in the search box. Therefore, it is necessary that you deliver the most relevant results possible and the best user experience to convert them into customers. Here, we will discuss the importance of a good search…
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The on-site search has become an integral part of any e-commerce website. However, many times its importance is overlooked, which could drastically kill your conversion rate. Based on the research conducted by WebLinc, the average revenue that was earned from site search was considerably higher than the regular purchases. Unfortunately, still many companies haven’t identified…
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The products that rank in search results directly impacts your online business sales. If a visitor can’t find a product, then he or she can’t buy the product. Therefore, it is necessary for any business to make their products visible to the potential customers through the search bar. When users make a search on your…
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The e-commerce industry is growing at a rapid pace. Every year it comes up with new advanced features that become imperative for e-commerce players to adopt them in order to survive in the competitive market. In this competitive and ever-changing market, the businesses are consistently working hard to deliver a better customer experience and improve…
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