Posted on May 15, 2021 by Dhaval Prajapati

When measuring the sales performance in e-commerce, it is very easy to get overwhelmed by vanity metrics that don’t really pass useful information about how the sales are performing. As Avinash Kaushik, the digital marketing expert at Google says, most businesses are data rich, but information poor. That means all businesses have data, but they…

Posted on March 30, 2021 by Dhaval Prajapati

If you are planning to start an online store, you will soon face the dilemma of which framework to choose. There are plenty of e-commerce website builders out there, and many of them are really good. However, most of them are not user-friendly and may require additional help from the experts in order to fully…

Posted on March 27, 2021 by Dhaval Prajapati

E-commerce industry has evolved a lot since its inception. With increasing competition and changing trends, it has become a real challenge for any e-commerce owner to acquire customers and boost their sales. One element that can work wonders for your site if implemented correctly is the e-commerce site search. We wouldn’t be talking about the…

Posted on March 11, 2021 by Dhaval Prajapati

The covid-19 pandemic has laid a great impact on the online shopping journey. From how customers interact with online platforms to how businesses extend their offerings to meet new needs, everything is evolving at a fast pace. Customers now demand total control over their purchase decision. Gone are the days when consumers log into a…

Posted on October 21, 2020 by Dhaval Prajapati

By the time you finish reading this post, a few people would have already placed their order online. A couple of clicks and they are all set to receive their items in a day or two. Online shopping saves people from leaving the comfort of their space, visit different stores and searching for their desired…

Posted on October 5, 2020 by Dhaval Prajapati

The harsh truth of life is you cannot always get what you want. This is often the situation on the web too. You just cannot find what you are looking for. For instance, people are searching for some products, pages or blogs, and they see no results. The reason could be that the site is…

Posted on September 13, 2020 by Dhaval Prajapati

One of the most important decisions all businesses make while starting an e-commerce store is choosing the right platform. You not only choose a framework, but decide the fate of your future business. Deploying the right platform will make your life significantly easier in creating, maintaining and managing  the store in the long run. Not…

Posted on July 31, 2020 by Dhaval Prajapati

It has been seven months since China confirmed its first covid-19 case. Since then, the pandemic has spread globally, impacting nearly every country in the world. The covid-19 has brought unprecedented challenges to online retailers, B2C, B2B and brick-and-mortar stores alike. While some regions opened up in the late May, others held off until June…