Insights from Wizzy

E-commerce insights, AI search strategies, and product discovery trends to help you stay ahead of the competition.


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Omnichannel vs multichannel
AI Search

Omnichannel vs. Multichannel: Navigating the Future of E-commerce Customer Engagement

In the world of e-commerce, digital marketplaces, social selling and physical stores, multichannel and omnichannel are the most popular buzzwords. Businesses today strive to reach more customers by setting up multiple online storefronts and marketing channels. However, the multichannel marketing often runs into problems like miscommunication, style inconsistency and confusing user experience between those channels....

May 28, 2021
AP
Alok Patel
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E-commerce KPIs to Track
AI Search

Top 10 E-commerce KPIs to Track: Metrics That Drive Growth & Profit

When measuring the sales performance in e-commerce, it is very easy to get overwhelmed by vanity metrics that don’t really pass useful information about how the sales are performing. As Avinash Kaushik, the digital marketing expert at Google says, most businesses are data rich, but information poor. That means all businesses have data, but they...

May 15, 2021
AP
Alok Patel
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Cross selling Up selling
AI Search

7 Proven Cross-Selling & Upselling Strategies to Boost Your E-commerce Revenue

Cross-selling and upselling offers obvious benefits to all e-commerce owners regardless of what industry they belong. In fact, over 30% of all customers order again from the same online store within the first year of placing their first order. Product recommendations have proven to increase average order value. There are several personalized product recommendation tactics...

May 8, 2021
AP
Alok Patel
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