February is the time when people are in the mood to shop for gifts for their loved ones. With the growing trend of Valentine’s Day in India, it has become one of the most important events for Indians. Well, even e-commerce retailers are doing everything possible to boost their sales during this season, and honestly,…
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In e-commerce, RTO stands for return to origin. The parcel never reached the customer and was returned to the warehouse due-to various reasons. Here, the value of that particular order is paid or to be paid by the customer nullifies but you are still left with holding the bills for forwarding and as well as…
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You might be wondering how Amazon became the world’s no. 1 eCommerce retail store in the world. Well, there are many minor details that Amazon keeps in mind to be at the top of their customer’s minds. Thanks to the latest technologies like AI and ML which tracks the exact customer behavior and helps all…
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Recently, finding new customers has gotten more difficult, especially in markets with fierce competition like e-commerce. It has market potential. So, how do you entice clients to return to your business? through putting into practice strategic theories of consumer retention, such as brand loyalty programmes. Businesses gain from customer loyalty programmes in several ways. These…
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