Having an efficient synonym feature in your e-commerce site search is undoubtedly the most important factor if you don’t want to lose your prospects and deliver a faster shopping experience. If you run a physical retail store, you are already familiar with a natural advantage of understanding customer needs and showing the right products. For…Read Article
Since most people today use mobile phones to purchase their desired products, brands should come up with effective strategies to deliver the best mobile experience to its users. Native apps may be the ideal solution for some, but the new concept of Progressive Web Apps (PWA) has emerged as a revolutionary solution that has turned…Read Article
On-site search function was found to be the most used tool for finding products as it was perceived as a much faster choice than category navigation. While the majority of users look up for their products through site search, it doesn’t make sense not to have a robust site search that delivers optimum results. Choosing…Read Article
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