We all know Google and its popularity. The technology that supports Google is the powerful search capabilities. This clearly signifies that how crucial the searches are when it comes to increasing customer engagement and retention. E-commerce search engines have also adopted Google ideology and have evolved over the time. Along with the product recommendation and…
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Creating an e-commerce store involves taking thousands of decisions. From UI and back-end development to CMS and web hosting, you want every element of your website to be user-friendly, which ultimately helps in acquiring more customers. The website’s navigation structure also plays an important role from the usability perspective. It is crucial for driving user…
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In the present e-commerce market, on-site search is one of the most important, yet most overlooked features for any online store. The e-commerce site search enables your users to enter search query and retrieve results about your products and services. The better your site search, the easier for the customers to find information they are…
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As the e-commerce industry is advancing by leaps and bounds, with hundreds and thousands of online stores competing against each other, it is essential to adopt the concept of merchandising to attract more customers towards your brand. Merchandising simply means promoting your products and services in a way that influences people to purchase from you….
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You may have experienced this situation many times: a user comes to your online shop, look around for some time, then leaves your website without explanation. It is very natural for an ecommerce owner to feel helpless in this perplexing situation. For any online store, it is very important to offer an excellent user experience…
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Gone are the days when there were only a couple of e-commerce sites and people had no other choice, but to buy from them. Today, with hundreds of online retailers out there, competing against each other, customer experience is what can help you make your business stand out. Users, today, expect online sellers to provide…
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On-site search plugin can considerably and directly impact sales revenue. In the physical store, salespeople can guide visitors to locate their desired products, but when it comes to online, your site search plays the role of your sales staff. Your prospects can purchase products only when they are able to find them. So, the bigger…
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Artificial Intelligence is steadily taking over the eCommerce world, replicating the jobs of human beings that no one ever imagined could happen in the real world. AI is a fantastic concept that supports nearly all modern technologies, and with technological breakthroughs, AI is rapidly revolutionizing the online market. E-commerce industry has experienced a massive growth…
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Choosing the right e-commerce on-site search provider can be tricky. If you don’t know what to look for or what features are critical to your business, it is easy to fall victim to deceiving things that won’t bring sales. Worse, you may end up investing in features that you don’t require. In this post, we…
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E-commerce personalization is the term commonly used by the online store owners that relates to offering a personalized shopping experience and interactions to their customers. This can be done by showing dynamic media, content and products based on certain user data, such as purchase history, site search, abandoned items in the cart and their geographic…
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