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B2B, B2C, D2C, C2C and Social Commerce – What is the Difference?

E-commerce business of all types are blooming. The amount of online sales is growing exponentially year after year. Think about how did you buy clothes recently? How did you buy your mobile phone? How did you get your groceries? Innovative e-commerce business models have transformed the way we shop today. Businesses that operate digitally are…

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How Google is Trying Anti-Amazon Strategy to Support D2C Brands

In the recent years, e-commerce industry has witnessed a massive growth and a quickly evolving atmosphere. With covid-19 pandemic in 2020, more customers are turning to online stores rather than going to physical retail shops. This has created an urgency to come up with new shopping marketplaces that would compete with Amazon. Recently, Google came…

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Progressive Web Apps Vs. Native Apps – Which is Right for Your Business?

The number of mobile phone users is growing every passing day. Any company that wishes to engage more customers and generate more sales should embrace mobile apps as an essential tool to deliver great user experience. In order to meet modern customer demands, e-commerce owners must provide easy, fast and smooth mobile experience. In the…

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Shopify Vs. BigCommerce – Which is Best for My Business?

If you are planning to start an online store, you will soon face the dilemma of which framework to choose. There are plenty of e-commerce website builders out there, and many of them are really good. However, most of them are not user-friendly and may require additional help from the experts in order to fully…

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How to Boost E-commerce Product Discovery With Synonyms

E-commerce industry has evolved a lot since its inception. With increasing competition and changing trends, it has become a real challenge for any e-commerce owner to acquire customers and boost their sales. One element that can work wonders for your site if implemented correctly is the e-commerce site search. We wouldn’t be talking about the…

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10 Must-Have Shopify Apps to Boost Your Sales in 2021

Shopify is an excellent e-commerce development platform that allows you to set up an e-commerce store and start selling online in no time. In fact, not only it makes easy for you to sell online, but it offers a plethora of apps or tools that storefronts need to achieve business objectives. The Shopify App Store…

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What is Headless Commerce? Is It Necessary for Your Next Project?

The covid-19 pandemic has laid a great impact on the online shopping journey. From how customers interact with online platforms to how businesses extend their offerings to meet new needs, everything is evolving at a fast pace. Customers now demand total control over their purchase decision. Gone are the days when consumers log into a…

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How Data Analytics Can Help You Boost Your Business Growth?

Expanding a business is a big challenge. It requires great decision making skills, dedication and a will to overcome challenges. A successful business has consumers at its core. Gone are the days of one-size-fits-all competition and advertising campaigns. You need to work on capturing your customers’ interest, understanding their problems and presenting your business as…

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Top 8 E-Commerce Trends That Will Continue to Grow In 2021

The e-commerce industry has witnessed tremendous growth over the last  few years. The retail e-commerce sales, which was over $3.5 trillion in 2019, is expected to hit over $4.9 trillion in 2021. This clearly indicates the high rate of growth of the e-commerce industry. Many physical retailers are tempted to go online because of these…

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Top 8 Email Marketing Platforms for E-Commerce

With advent of so many social media channels and marketing techniques, it is easy to overlook the benefits of email marketing in boosting e-commerce sales. Is email marketing still the best marketing strategy? Although we observe some ups and downs in email marketing, but it is still one of the best ways to capture target…

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